Wendy’s Commercial – Sync Placement
Sometimes in life ‘you just never know’…
I was in the throws of writing a soulful hip hop album for a client, and as is often the case some of the tracks don’t make the cut. ‘Set The World Ablaze’ is one of those. It was discarded from its original purpose, signed to a new publisher and sync agency and then a couple of months later placed in a Wendy’s commercial. The commercial is airing in the US and the beat has been licensed for a year for TV/Socials/Radio.
It’s always a pleasure to see where music ends up, and even more so when it goes from the rejection to landing commercial placements.
Check out the commercial below.